Text Vs. Email: What Should You Use?
The Business Bullies Ep. 4
If you have two weeks and you need to generate some revenue, which one are you doing? Text or email? So if I had to look at our current customer lists, there are people that I should text and there are people that I should email. When I look at a residential customer list that has gotten work done for my company before, I’m texting them all day before I’m emailing them because I have their cell phone number and we have some rapport. They understand if I said: “Hey, this is Dave” they would know who I am because they’ve interacted with our company. If I’m looking at a commercial list or prospecting lists, It’s going to be email because one, I might not have the cell phone number of my commercial contacts. If it’s property managers or building owners or anyone that I’m prospecting that’s a business owner, I might not have their cell phones so I might not have the ability to text them. So I’m going to send an email and then probably do a follow-up call and ask them if I got their email. But if you gave me a list of homeowners in a specific area that I had done work for before, I’m texting them all day before I’m emailing them.
COMING SOON
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